Rochas’ Moustache (1948)

© Victor Wong
© Victor Wong

The Rochas Moustache store display was such a great bargain and rare find on eBay that I had to get it, even though I had no clue what the cologne smelled like. Through eBay again I have acquired a vintage bottle of Moustache, and now my diorama is complete.

Judging from the packaging, I guess my bottle was from the late 70s. Not the first version (1948), and not the latest “more modern-looking” version either. (All discontinued now.) I actually quite wanted to smell Moustache, because I have smelled a few vintage perfumes for women already, but never a vintage cologne for men.

So here’s my report. Moustache is the father of Eau Sauvage by Dior. Eau Sauvage is a well-educated charmer, well known in the circle. He is more sophisticated than his father and exceeds his father in many ways, but the older ladies definitely knows where the genes of that kid come from, and that silver-haired old man still carries his moustache and charisma pretty well. Moustache opens with a mega blast of citrus, then very out-of-this-world oakmoss follows. Is that all, old pop? No, bitter herbal notes and a hint of honey/floral notes start to appear, which reminds me a little bit of that dirty old man Yatagan everyone wants to push him in a senior home, but without the prolonged awkwardness of “You don’t know him, but he’s actually approachable.” Strangely, I feel like I am more an old man wearing Eau Sauvage than Moustache.

Author: Victor Wong

A perfume lover - niche, designer, modern, vintage, I love them all. I am also the owner of Zoologist Perfumes, a small Canadian perfume house. Please visit or for more info!

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